We put a lot of work into the VFX of this series of commercials we worked on with Gyro Productions for Saskatchewan Government Insurance.
How much work? Let’s put it this way: The only elements in these three spots that aren’t computer generated are the people. That’s right! Everything from the cars to the animals were all created in our computers and to say that the client was impressed is an understatement.
Director Chris Triffo informed us that this was the first time he had a client break into applause at a screening (and that was just for a preliminary rough cut). He also added “We now have three deadly commercials that I am proud of; matter a fact if I was to die tomorrow I would ask that these spots play at my funeral on a continuous loop!”
Here’s the first of three. Enjoy!