We premiered our latest corporate video “Brand New Spaces” in front of 470 patrons at the annual Parent’s Quest for the Cure Gala in Calgary.  This yearly video showcases the work of Kids Cancer Care Foundation (KCCFA), an organization that helps children with cancer have the opportunity to be kids again.

KCCFA raises approximately $500,000 annually through these types of events and video has always played a very important role in their fundraising initiatives.  There wasn’t a single dry eye in the house after “Brand New Spaces” played at the sold-out event, so you can imagine the results.

Writer and Executive Producer Paul Lowey said, “Creating a video like this really takes its toll on the producers and a lot of tears flow during the filming.  An emotionally driven topic like childhood cancer can make it really tough to sift through hours and hours of footage to create something that makes an impact and also doesn’t exploit.”

All of the filming occurred near Calgary, Alberta during their annual KCCFA Summer Camps in 2009 and features original music by Calgary singer/songwriter Michael Bernard Fitzgerald. Paul previously wrote, directed and produced their 2008 Video “Still Beautiful” while living in Calgary and has loved working with KCCFA again from his new home-base in Vancouver.