Client: United Way Project: All in for Youth: Mentoring Project type: Full Service Animation
United Way of Calgary and Area approached Gloo to create 12 videos encompassing every detailed feature of a new campaign starting in just 3 short weeks. Going into the preliminary meeting, United Way was envisioning a filmed approach, seeing students in a classroom and interviews with key participants and volunteers. Instead, we left that meeting with a plan to create five videos, entirely animated and hitting on every one of the client’s key messaging points. And everyone couldn’t be happier with the results.
If you’d like to see more of the videos from this campaign, visit the United Way of Calgary’s YouTube page, or give us a shout!